A Chief Marketing Officer is the one who is responsible for overseeing all marketing operations of the company. The CMO plans, implements and oversees all marketing and advertising initiatives, grows company sales, and overall contributes to new business development. There are certain qualities that a good CMO will possess such as proven leadership abilities, solid analytical skills, and vast...
What are the important questions to ask while looking for a CMO?
Role and responsibilities of a prospective CMO
There is only so far that a startup business can go before reaching that point in its growth trajectory where it requires a highly skilled leadership that is beyond the founder of the business. It is then time to embark upon the journey of hiring C- suite leadership to take the company to the next level in its growth journey. This includes the founder/CEO taking a step back and bringing on board...
10 must-have qualities in a proficient CIO
The Chief Information Officer -CIO- of today has come a long way up the corporate ladder from what the position was a few years ago. From a person, perhaps earlier known and hired solely for his solid technical IT skills, CIOs have swiftly emerged out of the shadows. They rewrote their roles and the so-called “backroom boys” metamorphosed into true blue strategic partners, rubbing shoulders and...
Funding Alert
BYJU’S FUNDING DRIVE LEADS TO MAJOR EXPANSION PLANS India’s largest education company, Byju’s has succeeded in raising $800 million in a mega funding round led by its founder Byju Raveendran. The money was raised at a valuation of approximately $22 billion. A brief on the founders: Byju Raveendran, aged 41 who owns about a third of the business, invested $400 million while the remaining amount...
How to identify and hire the ideal CIO for your startup?
The emergence and intelligently designed intersection of a slew of modern technology and smart devices, is fast altering the way we operate our business and shaping the patterns of how we are going about our daily lives. What fast-emerging technologies are impacting first and the most is the way commerce is being conducted across time and distance barriers. This in turn means the people at the...
How networking can help women advance in their careers
Woman + Networks = Career Advancement? Women’s networks have been on the rise for a reason. They have become an important component in the fight to break through the glass ceiling and gain leadership positions. These networks have been described as a response to persistent exclusion from informal male networks, a healthy developmental activity, or a useful tool for organizations that value...
Key points to consider before you choose to hire a CIO
In today’s blitz speed digital age, the management and security of intricately connected networks and valuable business data is a crucial, full time responsibility. IT is today a formidable business tool and to leverage it to one’s advantage, what is needed is a human resource that can deploy it tactically across different pockets of the functioning of an enterprise. This resource is none other...
A strategic guide to choosing the right Chief Operating Officer
Chief operating officers (COOs) are valuable assets to any company. This crucial C-level position handles the business’s day-to-day administrative and operational tasks, as well as managing departmental heads under their purview. What are the benefits of hiring a chief operating officer? You might engage a chief operating officer to do the following: Assist the CEO in establishing and...
Guidelines for hiring the perfect COO for your startup
There are numerous stages that every startup business must go through before they get to a point where they are solid and ready to make company growth a priority. This means bringing on board a COO and allowing the CEO/founder to take a back seat and focus on the larger picture while leaving the day-to-day running of the company to the COO. There are numerous questions that are associated with...
74% of senior professionals would prefer working with a start-up instead of a corporate: CoffeeMug talent report
CoffeeMug is a fast-growing community of over 2,50,000 senior professionals, business leaders, CXOs, founders & investors. As we see opportunities flourishing from both startups & corporates in 2022, we conducted a survey amongst our members to understand what the senior professionals prefer Startups or Corporates & what influences their decision. We received responses from 1250+...