Prateek is an influencer marketer. He co-founded Buzzoka, an integrated influencer marketing platform with over 100,000 social media influencers across the globe. Buzzoka now a respected name in the Influencer Marketing domain, disrupted the Influencer Marketing ecosystem with its idea/strategy-first approach. After Buzzoka, he worked at GlobalBees - A house of brands that became a unicorn within 7 months of its inception. At GlobalBees he led Influencer marketing for more than 40 brands of GlobalBees ecosystem. Identifying massive growth in branded content, he is now business head at advya.co which not only helps brands with influencer collaborations on social media but goes beyond that to help new and legacy brands set up their content pipeline for all marketing purposes.