Arnab is a senior business and marketing professional with experience in the FMCG space, with specific expertise in the alcobev industry. Having worked across both the Luxe and the Mass market categories, he brings to the table a well rounded experience of straddling both ends of the consumer spectrum. Would love to hear from people who are using the digital medium to build brands and experiences. Also willing to reach out and help anyone who would benefit from his experience of over 20+ years in the space of marketing and strategy.