Geetha is a marketing professional with over 30 years experience in the Indian healthcare industry. She is skilled in market planning, market analysis and strategic planning, conducting feasibility studies, and in launch of new products or scale up the existing products in the healthcare industry. She works with pharmaceuticals, nutraceuticals and medical devices & diagnostics. She also is the founder of the startup PlatPharm. Her venture PlatPharm is primarily engaged in counselling, mentoring and skilling of students and professionals who wish to make a career in the healthcare industry.