My journey began in 2015, deep in the heart of Delhi’s surplus garment market — trading canceled export shipments and working with premium branded stock from South India and NCR. What started as a local wholesale business quickly grew. By 2017, I was exporting to Dubai, USA, Malaysia, Spain, France, and more. I also took on direct selling projects with HDFC DSA and worked with Idea Cellular, expanding my experience across verticals. But beyond all that — I’ve always been someone who simply loves fashion. Wearing new clothes, understanding fabrics, and staying ahead of trends wasn’t just a hobby — it became my calling. In 2019, I decided to take the leap from reseller to creator. I launched Angelicez — a women-led brand built from experience, driven by creativity, and powered by purpose. At Angelicez, we’re now focused on building a bold and accessible lingerie brand for modern women — offering thoughtfully designed pieces that blend comfort, confidence, and style. Rooted in years of experience across fashion exports and surplus trade, Angelicez is more than just a brand — it’s a reflection of everything I’ve learned, refined, and reimagined for today’s women. Let’s connect if you’re into D2C, apparel, or simply rooting for women-led businesses making their mark. Now launching own website. www.angelicez.com

Objectives